CONTENT WRITER
Hi, I’m Emma
As your freelance content writer, it’s my job to ensure your digital shop front shines bright no matter what your marketing team has to deal with. Whatever your reason for needing an extra hand, I ensure your content marketing keeps you front and centre with your ideal customers. Because let’s face it, if your blogs, emails, or social media are coming to a standstill, it probably won’t affect you immediately, but in three months, you’ll be wondering why your sales have taken a nosedive.
What I’m Not…
The person to tell you what you want to hear
There’s no BS here. If I don’t think a project is right for me, I’ll tell you. And, if I think an idea for a project isn’t going to get you the best results, I’ll tell you. It’s a matter of values.
Award winning
I used to get so hung up on when I’d be “award winning”, then I realised most of those awards are bought and not based on merit and instead I focused on being able to talk about the results I got.
Priced per word
Be wary of anyone charging per word. The whole point of being a content writer, or copywriter, is to get your point across in the most engaging, convincing and concise way. Word count doesn’t factor into good writing.
Ready to learn more about working together?
Success Stories
How Do I Know if I Need a Content Writer?
I’m about to Google your brand name… How does that make you feel?
Confident? Embarrassed? Unsure?
As a content writer, I’m usually brought in for one of two very specific (and very common) scenarios:
Scenario #1: The Capacity Crunch
Your marketing team is juggling multiple campaigns, organising that major industry event, and trying to maintain regular content and web copy output. So, something’s got to give, and usually, it’s those blog posts and emails. Suddenly, your content pipeline is drier than a desert in July.
Scenario #2: The Expertise Gap
Your marketing team is brilliant – they can run social media campaigns in their sleep and craft killer email sequences. But creating in-depth, regular content and web copy that really moves the needle? That’s a different ball game entirely. It’s like asking a sprint runner to compete in a marathon – same sport, totally different skill set.
Sound familiar? That’s exactly why content writers like me exist. I jump in to either keep your content flowing or create the specialised content that drives real results.