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Why Most Recruitment Marketing for Solo Recruiters Is Complete BS (And What Works Instead)

Why Most Recruitment Marketing for Solo Recruiters Is Complete BS (And What Works Instead)

by Emma Morris | Aug 1, 2025 | General Marketing

  Let’s cut the crap, shall we? You’ve probably read a dozen articles about recruitment marketing for solo recruiters that sound like they were written by someone who’s never actually placed a candidate in their life. They’re full of...

Create an SEO-Friendly Blog That’s Irresistible to Your Ideal Clients

by Emma Morris | Aug 1, 2025 | General Marketing, Ideal Client, Improve Your Sales, SEO

  Think about this: your ideal client, desperately seeking a solution to their problem, they stumble upon your blog in the top search results. They devour your insights, resonate with your voice, and eagerly reach out for your guidance. Sounds good, right? This...
3 Easy Everyday Activities to Help You Build Your Email List

3 Easy Everyday Activities to Help You Build Your Email List

by Emma Morris | Aug 5, 2024 | General Marketing, Improve Your Sales, List Building

  Before we dive into discovering 3 easy everyday activities to build your email list, I wanted to let you know that this blog post contains affiliate links (they are identified by a *). This means I may earn a small commission to fund my coffee habit if you use...
Why I’m Breaking Up with Facebook and Instagram

Why I’m Breaking Up with Facebook and Instagram

by Emma Morris | Jul 15, 2024 | General Marketing, My Opinions

  It’s a slightly different blog today. Because today, I want to talk about a decision I made recently: stepping away from Facebook and Instagram as marketing channels for my business. This wasn’t an impulsive move. For almost five years, I’ve...
Introducing Kartra, Your All-in-One Marketing Powerhouse

Introducing Kartra, Your All-in-One Marketing Powerhouse

by Emma Morris | Mar 22, 2024 | Email Marketing, General Marketing, Improve Your Sales, Kartra

  Before we dive into everuthing you need to know about Kartra, I wanted to let you know that this blog post contains affiliate links (they are identified by a *). This means I may earn a small commission to fund my coffee habit if you use these links to make a...
Marketing Your Small Business on a Budget: A Practical Guide

Marketing Your Small Business on a Budget: A Practical Guide

by Emma Morris | Mar 1, 2024 | Email Marketing, General Marketing, Ideal Client, Improve Your Sales, SEO, Social Media Marketing

  So, we all know the struggle. You’ve poured your heart and soul into your business and created amazing products or services. However, spreading the word feels like an uphill battle, especially when your marketing budget is pretty much non-existent. But...
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  1. Does My Business Need a Blog in 2025 (And Beyond)? - MoxyCopy on Why I’m Breaking Up with Facebook and Instagram
  2. Why Referral Marketing is Your Agency's Secret Weapon on What to Post on LinkedIn: Turning Wanky Posts Into Client-Attracting Machines
  3. Emma Morris on 10 Top Tips for Creating a Sales-Boosting Homepage
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