by Emma Morris | Jun 1, 2026 | General Marketing, Improve Your Sales, Web Copy
Key Takeaways A coaching website that looks good but doesn’t convert isn’t doing its job — full stop Vague messaging is the number one reason coaching websites fail to generate enquiries Positioning is what makes you the obvious choice rather...
by Emma Morris | Mar 15, 2024 | Improve Your Sales, SEO, Web Copy, Writing Tips
Let’s face it, writing an About Page can feel like trying to squeeze charisma out of a wet sponge. You stare at the blank screen, picturing potential clients yawning their way through your business story and end up paralysed with fear. So, let me tell you...