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Marketing Your Small Business on a Budget: A Practical Guide

Marketing Your Small Business on a Budget: A Practical Guide

by Emma Morris | Mar 1, 2024 | Email Marketing, General Marketing, Ideal Client, Improve Your Sales, SEO, Social Media Marketing

  So, we all know the struggle. You’ve poured your heart and soul into your business and created amazing products or services. However, spreading the word feels like an uphill battle, especially when your marketing budget is pretty much non-existent. But...
Create an SEO-Friendly Blog That’s Irresistible to Your Ideal Clients

Create an SEO-Friendly Blog That’s Irresistible to Your Ideal Clients

by Emma Morris | Jan 26, 2024 | General Marketing, Ideal Client, Improve Your Sales, SEO, Writing Blogs

  Think about this: your ideal clients, desperately seeking a solution to their problem, they stumble upon your blog in the top search results. They devour your insights, resonate with your voice, and eagerly reach out for your guidance. Sounds good, right? This...
Don’t Let Your Emails Go Missing: A Comprehensive Guide for Overcoming the Gmail/Yahoo Security Updates

Don’t Let Your Emails Go Missing: A Comprehensive Guide for Overcoming the Gmail/Yahoo Security Updates

by Emma Morris | Jan 19, 2024 | Email Marketing, General Marketing

  Hey there, fellow small business owners, freelancers, solopreneurs, entrepreneurs and everyone else! This week’s blog is super important for all of us managing our marketing, so please read on and don’t let the latest Gmail/Yahoo Security Updates...
How to Choose the Best Social Media Platform for Your Business

How to Choose the Best Social Media Platform for Your Business

by Emma Morris | Nov 24, 2023 | General Marketing, Social Media Marketing

  Disclaimer: Before we dive into how to choose the best social media platform for your business, I want to let you know this post contains an affiliate link. This means I may earn a commission should you choose to sign up for a program or make a purchase using...
Mastering the Art of Crafting Killer Email Newsletters, Including 25 FREE Content Ideas

Mastering the Art of Crafting Killer Email Newsletters, Including 25 FREE Content Ideas

by Emma Morris | Nov 3, 2023 | Email Marketing, Improve Your Sales, Writing Tips

This blog post contains affiliate links. I may earn a small commission to fund my coffee-drinking habit if you use these links to make a purchase. You will not be charged extra, and you’ll keep me supplied with caffeine. It’s a win for everyone, really.    ...
12 Tips to Write Blog Posts That Attract Your Dream Clients

12 Tips to Write Blog Posts That Attract Your Dream Clients

by Emma Morris | Oct 20, 2023 | Improve Your Sales, Writing Blogs

  Welcome, coaches and consultants! So, you’ve got a wealth of wisdom to share and are eager to transform your blog posts to attract your dream clients. Fantastic! Crafting blog posts that strike a chord and inspire action is an art and a science. But fear not...
How to Use The Power of Storytelling in Marketing: Unleashing the Narrative Magic

How to Use The Power of Storytelling in Marketing: Unleashing the Narrative Magic

by Emma Morris | Oct 13, 2023 | General Marketing, Improve Your Sales, Writing Tips

  Hey there, marketing mavericks! In the vast, wild jungle of marketing tactics, there’s a secret weapon hiding in plain sight: storytelling. So brace yourselves as we delve into the powerful word of stories, where we’re not just selling our services; we’re...
10 Ways to Ensure You Practice Inclusive Marketing – A Must-Read Guide

10 Ways to Ensure You Practice Inclusive Marketing – A Must-Read Guide

by Emma Morris | Sep 22, 2023 | General Marketing, Improve Your Sales

In today’s diverse and interconnected world, inclusive marketing has become not just a buzzword but a necessity. As businesses strive to reach a wider audience and foster a sense of belonging, the concept of inclusive marketing has gained significant traction.  You...
10 Top Tips for Creating a Sales-Boosting Homepage

10 Top Tips for Creating a Sales-Boosting Homepage

by Emma Morris | Sep 15, 2023 | General Marketing, Improve Your Sales

10 Top Tips for Creating a Sales-Boosting Homepage Hey, if you’re new here, welcome; I’m so pleased you’ve joined me, and if you’ve been here before, thank you so much for returning! So, this week, I wanted to talk about homepages. I’ve been doing a lot of homepage...
Why Marketing Shouldn’t Be a Dirty Word – Your Business is Doomed Without It

Why Marketing Shouldn’t Be a Dirty Word – Your Business is Doomed Without It

by Emma Morris | Sep 8, 2023 | General Marketing

Ladies and gentlemen gather ’round as we embark on a wild ride through the baffling world of business and marketing. I’m here to unravel the inconvenient truth many seemingly ignore: YOUR. BUSINESS. CAN’T. SURVIVE. WITHOUT. MARKETING. Yep, you heard me right....
10 Easy ways to generate your next blog post ideas

10 Easy ways to generate your next blog post ideas

by Emma Morris | Sep 1, 2023 | General Marketing, Writing Blogs

Ah, the dreaded blinking cursor on a blank screen – every coach’s worst nightmare when it comes to creating content. We’ve all been there, staring at the abyss of digital emptiness, wondering, “How on Earth do I come up with blog post ideas that aren’t just a rehash...
10 Simple steps to build your dream audience in 2023

10 Simple steps to build your dream audience in 2023

by Emma Morris | Aug 25, 2023 | General Marketing, Ideal Client, Improve Your Sales, Social Media Marketing

Hey there! Just a heads up before we dive into the good stuff and talk about building your dream audience: some of the links below are affiliate links. That means if you decide to make a purchase through those links, yours truly earns a little commission. But I only...
Ctrl+C success? No thanks! Here’s the secret to creating a kickass marketing strategy

Ctrl+C success? No thanks! Here’s the secret to creating a kickass marketing strategy

by Emma Morris | Aug 18, 2023 | General Marketing, Improve Your Sales

Hey there! Just a heads up before we dive into the good stuff and talk about marketing strategy: some of the links below are affiliate links. That means if you decide to make a purchase through those links, yours truly earns a little commission. But I only recommend...
From blah to brilliant: transform your copy with these 10 easy tips

From blah to brilliant: transform your copy with these 10 easy tips

by Emma Morris | Aug 4, 2023 | Improve Your Sales, Writing Tips

Hey there, fellow entrepreneurs and business owners! I understand that not everyone has the inclination or hours to spare for crafting captivating copy, especially when you’re the driving force behind a small business. But fear not, for I’m here to infuse life into...
Insider Secrets: 7 Ways to discover what your ideal clients are hungry to hear

Insider Secrets: 7 Ways to discover what your ideal clients are hungry to hear

by Emma Morris | Jul 28, 2023 | General Marketing, Ideal Client, Improve Your Sales, Market Research

Hey there! Just a heads up before we dive into the good stuff: some of the links below are affiliate links. That means if you decide to make a purchase through those links, yours truly earns a little commission. But hey, I only recommend products and companies that...
Unlock the power of testimonials to better market your business

Unlock the power of testimonials to better market your business

by Emma Morris | Jul 21, 2023 | Case Studies, General Marketing, Improve Your Sales, Social Media Marketing

Ah, dear entrepreneurs and business owners, gather ’round and let me regale you with a tale of marketing magic… client testimonials! Picture this: your business soaring to new heights, customers singing your praises. Meanwhile, prospects are lining up at your...
5 Must-Have Lead Magnets to Skyrocket Your Email List

5 Must-Have Lead Magnets to Skyrocket Your Email List

by Emma Morris | Jul 14, 2023 | Email Marketing, General Marketing, Lead Magnets

So, you’re looking to grow your email list, huh? Well, get ready because we’re about to embark on an epic journey through the realm of lead magnets. These magical tools are the key to capturing the hearts, minds, and email addresses of your beloved visitors. In this...
Next Entries »
  1. Does My Business Need a Blog in 2025 (And Beyond)? - MoxyCopy on Why I’m Breaking Up with Facebook and Instagram
  2. Why Referral Marketing is Your Agency's Secret Weapon on What to Post on LinkedIn: Turning Wanky Posts Into Client-Attracting Machines
  3. Emma Morris on 10 Top Tips for Creating a Sales-Boosting Homepage
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